Visitor log report (classic)

Analytics classic

A visitor log report shows you visitor’s sessions with detailed information about their visit.

To access the visitor log report, follow these steps:

  1. Go to Menu > Analytics.
  2. In the left-hand menu, click Visitors and select the Visitor Log report.
  3. View the report.

Each log from the report will have a wealth of valuable information. The section on the left shows the date, IP address, type of entry — direct, website, or campaign, internet provider — and custom dimensions, if you’ve set them up.

The section in the middle informs you about visitor type — new or returning, country, browser, operating system, device type, and goal conversions.

The section on the right tells you what actions a visitor took on your website. If you have set tracking for custom events and goals, then these actions will show up in this section.

Moreover, when you hover over any of the icons in the visitor log report, you will see more information regarding this element. For example, device type, brand, model, and resolution.

Visitor profile

In the visitor log report you can also find a visitor profile. It’s an outline of a visitor that stores information about all the visits they’ve made to our website and all the actions they’ve performed. It’s a mine of information, and if you are keen on studying the behavior of people who come to your site, you’ll love this report.

To access the visitor profile, follow these steps:

  1. Go to Menu > Analytics.
  2. In the left-hand menu, click Visitors and pick the Visitor Log report.
  3. In the right, top corner, click View visitor profile.
  4. View the report.
  5. To export the visitor profile to a file in XML format, click the export icon next to the visitor’s ID.
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