Guides

Analytics for beginners

Analytics for beginners

In this twelve-chapter guide, we'll lead you through the basics of web analytics and the use of our product. We'll show you how to build a solid tracking plan and where to look for useful metrics. Move along and enjoy your read.

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Analytics for advanced analysts

Analytics for advanced analysts

In the second guide, we'll show you how to use Analytics and Tag Manager to collect additional information like button clicks or newsletter signups. We'll explain powerful features like goals, user flow and funnels. Read on and enjoy this guide.

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Tag Manager for beginners

Tag Manager for beginners

In this guide, we'll explain basic elements in Tag Manager –– tags, triggers, variables and data layer. We'll show you how to add a tag, check it in debug mode and publish it to your site or app. Read on and enjoy this guide.

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Support articles

Getting started

Learn how to add a container or tracking code to your site or app, collect additional data, organize data and use settings.

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Account

Learn how to add users, groups and manage permissions in Piwik PRO.

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Privacy

Learn about the data collected, cookies used, privacy laws like GDPR, CCPA, CNIL and more.

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Collecting data

Learn how to collect basic and additional data like custom dimensions, custom events, videos and more.

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Reports

Learn how to use core reports, custom reports, goals, funnels, user flow, dashboards and segments in Analytics.

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Tags, triggers & variables

Learn how to set up tags and triggers, create custom variables, use data layer and more.

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Customer data platform

Learn how to create audiences and activate data for tools like Slack, Microsoft Teams, Mailchimp, Zapier and more.

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Integrations

Learn how to connect Piwik PRO with tools like Google Ads, Google Search Console, SharePoint and more.

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Questions

Basic and technical questions and answers about Piwik PRO.

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Migrating from GA3/GA4/GTM

Learn how to set up Piwik PRO after using GA3, GA4 and Google Tag Manager.

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Video tutorials

Learn how to use Piwik PRO by watching video tutorials on YouTube.

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Developers & API

Learn about our APIs, access raw data and build custom features.

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Audience manager (deprecated)

Learn how to build and set up audiences, work with attributes and connect to third-party tools.

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