Customize a report

Analytics new

Needed permissions: owner, manage, edit & publish or edit

Each core report in Analytics (new) can be customized to show data that you want to see. Here’s how you can tailor it.

Before you start

Here are some things to know before you start customizing a report:

• After you customize a report, it will be displayed in custom reports.
• You can customize all core reports except the audience overview and visitor log report.

To customize a report, follow these steps:

1. Go to Menu > Analytics (new).
2. Navigate to Reports.
3. On the left, select a report you want to work with.
4. In the upper right corner click Customize.



5. Adjust the report just like you would while working with a custom report — change a report name, add or remove dimensions, add or remove metrics, set default sorting options or apply filters.



Tip: For more about custom reports, read this article.

6. When you’re done, click Create report.
7. The customized report will appear among other custom reports.

To access a customized report, follow these steps:

1. Go to Menu > Analytics (new).
2. Navigate to Custom reports.
3. On the left, click the customized report that you want to work with.