Can I use Google Analytics parameters to tag campaigns?
Yes, you can use Google Analytics parameters to tag your campaigns. Piwik PRO recognizes these parameters and you’ll see campaign data in the campaign report.
However, we recommend using Piwik PRO parameters to keep things clear and organized. You can use the Piwik PRO URL Builder to tag campaigns correctly. And if you need some advice on how to tag campaigns, read our chapter from the guide Analytics for Beginners: “Tag a campaign to see it in the report.”