We store your visitors’ data for the period available in your plan. If data reaches the end of your retention period, it’s deleted. We also delete all your data after you close your account.
Here are the rules that we follow for each plan.
| Core | Enterprise (cloud and private cloud) | Enterprise (on-premises) | |
|---|---|---|---|
| Data retention period for visitors’ data (all sessions and events) |
14 months Note: You can upgrade for more. |
25 months or a custom period | Unlimited |
| Data is deleted after closing your account |
Note: You can export each report or export raw data with our BI integrations. |
Note: You can order a database dump before your data is deleted. You can also export each report or export raw data with our BI integrations. |
|
| Backups |
Note: We retain backups as described in Data Processing Agreement. |
Note: We retain backups as described in your individual Data Processing Agreement. |
|
| Other documents | – | Note: We keep contracts, invoices and other business documents for as long as legally required. | |