What is Piwik PRO Tag Manager?
Tag manager is an application that enables marketing teams to work in the more agile way, without running every single change through IT department. To read more about Piwik PRO Tag Manager, take a look at our Tag Manager Overview article.
One of the main benefit of using Tag Manager is that all tags can be controlled from one place and don’t need to be set up through the IT department, you can take care of tags setup by yourself.
Tag Manager is made for everybody who is managing tracking codes on his website. It can be anybody from the marketing department, e-commerce specialists, and owners or any business owners.