Marketo Munchkin JavaScript tag

The Marketo Munchkin JavaScript tag lets you track clicks in links in emails and page views. With Tag Manager, you can set it up in a hassle-free way.

Before you set up the tag, you need to find the the account ID in Marketo Munchkin. To find it, follow these steps:

  1. Go to Marketo Munchkin > Admin.
  2. Navigate to Munchkin > Asynchronous for Tracking Code Type.
  3. Copy the acccount ID.

To set up a Marketo Munchkin JavaScript tag, follow these steps:

  1. Go to Menu > Tag Manager.
  2. Navigate to Tags.
  3. Click + Create new tag.
  4. Name the tag and select the Marketo Munchkin JavaScript tag.
  5. Paste the account ID.
  6. Marketo Munchkin JavaScript tag.
  7. In Advanced tag settings, set the tag type. By default, it’s set to be displayed to visitors who consent to Marketing Automation, but you can change it to a different type.
  8. By default, the Respect visitor privacy is turned on. Leave it as is, if you want to respect visitors who set a do-not-track option in their browser.
  9. In Flight dates, set time during which you want to run the tag.
  10. In Tag triggers, click + New trigger or + Existing trigger to set up a trigger for your tag.
  11. Adjust trigger conditions.
  12. When you’re done, click Save for the trigger and click Save for the tag.
  13. Test your tag in debug mode.
  14. When you’re happy how the tag works, click Publish.
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