Page scroll trigger

A page scroll trigger fires a tag when a visitor scrolls down to some point on the page. By default, the tag fires on all pages, but you can adjust its conditions so that the tag fires for a certain page.

A page scroll trigger in Tag Manager.

You can choose from the following conditions:

  • Amount of page scrolled: Fires when a visitor scrolls to the chosen point on the page. For example, a visitor scrolls 50% of the page or scrolls to 1440 px on the page.
  • Page URL: Fires when a visitor scrolls on a page with the chosen URL. For example, a visitor is on https://clearbank.com/product-tour and scrolls down to the chosen point.
  • Page path: Fires when a visitor scrolls on a page with the chosen page path. For example, a visitor is on /product-tour and and scrolls down to the chosen point.
  • Page hostname: Fires when a visitor scrolls on a page on a website with the chosen hostname. For example, a visitor scrolls down to the chosen point on all pages for clearbank.com.
  • Referrer: Fires when a visitor scrolls on any page to which they were referred by the chosen referrer. For example, a visitor comes from https://clearbank.com/blog to any page and scrolls down to the chosen point.
  • External referrer: Fires when a visitor scrolls on any page to which they were referred by the chosen external referrer. For example, a visitor comes from https://medium to any page on your website and scrolls down to the chosen point.
  • Campaign: Fires when a visitor scrolls on any page to which they were referred by the chosen campaign (based on a utm_campaign parameter).
  • Traffic source: Fires when a visitor scrolls on any page to which they came from the chosen traffic source: campaignorganic searchsocialreferraldirect.
  • Returning visitor: Fires when a returning visitor scrolls down to the chosen point on any page (this mechanism is based on the Piwik PRO Tag Manager cookie).
  • Variables: Any added variable will show up on the list of conditions and you can use it to define trigger conditions.
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