Outlink report


The outlink report displays links on your site that lead visitors to external sites. This data helps you understand where people click to leave your site. This could include links to your Facebook, LinkedIn or Instagram pages, documentation on GitHub and the like.

To view the report, follow these steps:

  1. Go to Menu > Analytics.
  2. Navigate to Reports.
  3. On the left, click Outlinks.
  4. Voila! You can now view your report.
    Outlink report in Piwik PRO
  5. (Optional) If you want to see two dimensions in a single view, click + and choose a dimension.
    Outlink report in Piwik PRO

Metrics in the report

The table below describes the metrics you’ll find in your outlink report.

Metric name Description
Unique outlinks The number of unique clicks on links to external domains. If a visitor clicks on the same link multiple times during a session, it is counted only once.
Outlinks The number of clicks on links to external domains.

Note: You can customize this report, apply segments to it, export it to a CSV, XML, JSON or JSON (KV) file format or share it with your teammates.

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