Microsoft Teams: activate your data

Available from 17.0.0

Customer data platform

Enterprise plan

Needed permissions: owner or manage

Microsoft Teams is an app that helps you work together with your team, whether you’re in the office or working from home. It’s a place where you can share information, stay organized and stay connected. You can post messages to channels with data from Piwik PRO to help your team re-engage visitors and turn them into customers. For example, you can assign a salesperson to undecided shoppers, assign an account manager to high-value customers or notify the marketing team when someone leaves a positive review. There are many ways to use this data!

In this article, we’ll show you how to activate data for Microsoft Teams.

Before you start

Here are a few helpful things to know before you start:

  • For more information about incoming webhooks, see the Microsoft Teams documentation.
  • To learn how to create a message in JSON and send it through an incoming webhook, see the Microsoft Teams documentation.
  • Activation will only happen after it’s created and only for people who join the audience. It doesn’t apply to people who were in the audience before activation.

Create a Microsoft Teams activation

To create a Microsoft Teams activation, follow these steps:

  1. Log in to Microsoft Teams.
  2. Open the channel to which you want to post messages with data from Piwik PRO and click the three-dot icon next to the channel name.
  3. Select Connectors from the dropdown menu.
    Microsoft Teams activation in Piwik PRO
  4. Search for Incoming webhook and click Add.
    Microsoft Teams activation in Piwik PRO
  5. Click Configure, name your incoming webhook and optionally upload an image.
    Microsoft Teams activation in Piwik PRO
  6. Copy the webhook URL. You’ll need it to set up the activation in Piwik PRO.
    Microsoft Teams activation in Piwik PRO
  7. Click Done.
  8. Log in to Piwik PRO.
  9. Go to Menu > Customer Data Platform.
  10. Navigate to Activations.
  11. Click Add an activation.
  12. Select Microsoft Teams.
    Microsoft Teams activation in Piwik PRO
  13. Name your activation and add a description.
  14. Pick the audience you want to use in this activation. Example: Run the webhook when a user joins this audience: Apple users + no sign-up.
    Microsoft Teams activation in Piwik PRO
  15. Enter the webhook URL from Microsoft Teams.
    Microsoft Teams activation in Piwik PRO
  16. Select the data you want to send when a user joins the selected audience (the webhook is triggered). We’ve included a sample message in the advanced section to help get you started.
    Microsoft Teams activation in Piwik PRO

    Note: To learn how to create a message in JSON and send it through an incoming webhook, see the Microsoft Teams documentation.

  17. Click Send test data to make sure the webhook works. If it works, you’ll see a green success message.
  18. Choose whether you want to activate the user:
    • Once: A user is activated only the first time they join this audience.
    • Multiple times: A user is activated each time they join this audience.
    Microsoft Teams activation in Piwik PRO
  19. (Optional) Choose to activate users who have multiple user IDs.
  20. In Consent filter, select the consents that should be given to use user profile data.
    Microsoft Teams activation in Piwik PRO

    Note:  Make sure you collect these consents using the consent form on your site. Read more

  21. Click Create.
  22. Voila! From now on, the selected user data will be sent to your channel in Microsoft Teams each time a user joins the selected audience. Of course, only if they have given the necessary consent.

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