Power Automate: activate your data

Enterprise plan

Available from 17.0.0

Customer data platform

Needed permissions: owner and manage

Power Automate is a tool that lets you create automated workflows between different apps and services. This means that you can set up tasks like syncing files, getting notifications or collecting data without having to do them manually.

You can use Power Automate to set up automated workflows between Piwik PRO and your other apps. For example, you could receive a notification when someone signs up for your product, update your spreadsheet automatically when someone makes a purchase or assign a salesperson to follow up with a customer who hasn’t decided yet. There are lots of ways to make use of data from Piwik PRO and Power Automate.

In this article, we’ll explain how to activate data for Power Automate.

Before you start

Here are a few key things to know before you start:

  • To learn more about Power Automate, see Microsoft’s documentation.
  • Activation will only happen after it’s created and only for people who join the audience. It does not apply to people who were in the audience before activation.

Create a Power Automate activation

To create a Power Automate activation, follow these steps:

  1. Log in to Power Automate.
  2. Click + Create.
  3. Select Instant cloud flow.
    Power Automate activation in Piwik PRO
  4. Name the flow.
  5. Choose When an HTTP request is received. This will let you set up the incoming webhook.
    Power Automate activation in Piwik PRO
  6. Log in to Piwik PRO.
  7. Go to Menu > Customer Data Platform.
  8. Navigate to Activations.
  9. Click Add an activation.
  10. Select Power Automate.
    Power Automate activation in Piwik PRO
  11. Name your activation and add a description.
  12. Pick the audience you want to use in this activation. Example: Run the webhook when a user joins this audience: Apple users + no sign-up.
    Power Automate in Piwik PRO
  13. Select the data you want to send when a user joins the selected audience (the webhook is triggered). But don’t add the webhook URL yet.
    Power Automate activation in Piwik PRO
  14. Switch to Advanced and copy the data in JSON.
    Power Automate activation in Piwik PRO
  15. Modify the copied JSON by adding "test" as values. Example:
    	"email": "test",
    	"page_url": "test",
    	"city": "test",
    	"subscription": "test"
  16. Go back to Power Automate and click Use sample payload to generate schema.
    Power Automate activation in Piwik PRO
  17. Paste the modified JSON code from Piwik PRO and click Done.
  18. Click + New step.
  19. Choose and set up the tool to which you want to send the data.
    Power Automate activation in Piwik PRO
  20. Click Save.
  21. Copy the HTTP POST URL. This is your webhook URL, which you’ll need to set up the activation in Piwik PRO.
  22. Go back to Piwik PRO.
  23. Enter the webhook URL from Power Automate.
    Power Automate activation in Piwik PRO
  24. Click Send test data to make sure the webhook works. If it works, you’ll see a green success message.
  25. Choose whether you want to activate the user:
    • Once: A user is activated only the first time they join this audience.
    • Multiple times: A user is activated each time they join this audience.
    Power Automate activation in Piwik PRO
  26. (Optional) Choose to activate users who have multiple user IDs.
  27. In Consent filter, select the consents that should be given to use user profile data.
    Power Automate activation in Piwik PRO

    Note:  Make sure you collect these consents using the consent form on your site. Read more

  28. Click Create.
  29. Done! From now on, every time a user joins the selected audience, their data will be sent to Power Automate and trigger the action in the selected tool. Of course, only if the user has given the necessary consent.

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