Reports

Dashboards, segments and meta sites

• Use dashboards to organize data
• Use real-time dashboards for live traffic monitoring
• Group visitors into segments
• Use meta sites & apps to merge data and create a meta setup in Tag Manager

Additional reports

• Set up goals
• Set up a funnel report
• Set up a user flow report
• Add a custom attribution model

Audience reports

• Audience overview report
• Session log report
• Device & software report
• Location report
• Engagement report
• Custom dimension report
• Consent report

Acquisition reports

• Channel report
• Search engine report
• Website & social report
• Campaign report
• Google Search Console report
• Google Ads report

Behavior reports

• Page report
• Internal search report
• Outlink report
• Download report
• Custom event report
• Content performance report

Conversion reports

• Attribution report

Website performance reports

• Page timing report

Video analytics reports

• Video overview report
• Video flow report
• Video engagement report
• Video timing report

Ecommerce reports

• Ecommerce reports

SharePoint reports

• SharePoint reports (deprecated)

Custom reports

• Create a custom report
• Analyze goals in custom reports
• 12 useful custom reports
• Customize a report

Metrics and dimensions

• List of dimensions and metrics
• Create a custom dimension
• Change a dimension to a metric
• Organize dimension values into custom groups
• Organize incoming traffic into custom channels
• Create your own calculated metrics
• About metrics and dimensions from Google Search Console
• About metrics and dimensions from Google Ads
• About default channels
• What are dimensions and metrics?

Exports, alerts, notes and shares

• Export a report
• Schedule or pause an email report
• Set or pause an email alert
• Add notes to dates in reports
• Share a report or dashboard